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Should You Open a Krispy Krunchy Chicken Franchise?

Are you searching for a way to increase the revenue of your convenience store? One of the latest trends driving success for many C-stores is offering high-quality, hot meal options. Gone are the days of relying upon hot dogs on roller grills or biscuits-n-gravy to bring in customers. Instead, C-stores attract consumers by offering fast and delicious lunch and dinner selections like adding a Krispy Krunchy Chicken franchise to their locations.

C-stores ramped up their offerings of grab-and-go food and prepared meal options during the pandemic. During that time, consumers sought ways to limit their exposure to crowds. Grabbing a meal (often via parking lot pick-up or meal delivery services) from their local corner markets became a popular solution. The pandemic may be over, but it turns out that consumers continue to enjoy purchasing quick and tasty meals at their local markets.

The stats are in favor of prepared meal selections.

Intouch Insight recently released a 2023 report on the C-store industry. The results show there continues to be an excellent opportunity to increase revenue with hot food selections.

  1. 46% of survey respondents had recently purchased prepared food from a C-store.
  2. Customer satisfaction with the quality of food from C-stores increased by 7%.
  3. The number of consumers giving those food options a 5 out of 5 score dipped by 11%.

In other words, locations continue to provide prepared food options that meet consumers’ needs, but the overall quality of those selections hasn’t kept up. You can step in with a high-quality option like a Krispy Krunchy Chicken franchise to capture new business.

Why Krispy Krunchy Chicken?

Our experts at GP Energy continuously review the marketplace to identify the best options for convenience store owners to increase their profitability. Of all the food service opportunities available, the Krispy Krunchy Chicken franchise remains at the top of our list. Our team will walk you through all the steps from consideration to ribbon cutting and beyond.

The first Krispy Krunchy Chicken location opened in Southern Louisiana in 1989. Their recipe reflects the traditional spices of southern food while mild enough to please consumers’ taste buds throughout the country. Today, there are over 2800 locations where customers can quickly pick up delicious, fresh, perfectly seasoned chicken and sides for themselves or their families.

At GP Energy, we believe ongoing support and development is one of the most essential ingredients to business success. That’s what you get when you open a Krispy Krunchy Chicken franchise. They are committed to your success with initial and follow-up training for you and your team members to ensure you’re fully equipped to prepare and sell delicious food to your customers.

What are the start-up costs?

There’s no one-size-fits-all answer to that question. Start-up costs depend on various factors, from your store’s size, current equipment, condition, location, etc. However, all you need to do to see if this opportunity is right for you is to contact our GP Energy team. We’ll work with you to understand your needs and provide you with all the details so you can determine if opening a Krispy Krunchy Chicken franchise is right for you.

Author: H&S Energy Group
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