For vast numbers of Americans, grabbing that cup of coffee on the way to work has become a part of their daily routines. Whether seeking a warm cup of joe to make their morning a bit brighter or just getting that needed dose of caffeine to get going for the day, getting a good cup of coffee is at the top of many customers' daily to-do lists.
According to USA TODAY in "Best Gas-Station Coffee in all 50 States", consumers are finding greater satisfaction with the quality of coffee purchased in gas station convenience stores, making that extra stop at a specialty coffee shop no longer necessary. With coffee purchases in gas stations on the rise, now is the perfect time for you to add a high-quality coffee service to your business. When customers know they can fill up their cars and fill up their coffee mugs with delicious coffee at the same time, they will have more reason to choose your business over the competition.
Today's coffee service options are considerably better than the gas station coffee of the past. The equipment is compact and easy to maintain. The quality of specialty or premium coffee is competitive with national coffeehouse chains, and the selection of options you can provide your customers is broad. H&S Energy, in partnership with Schaer and Keurig, makes it easy to determine exactly what set-up and selection is best for your customers. With freshly brewed coffee in every cup, you can ensure a delightful experience for your customers.
Drive new and existing customers from the gas pump into your store. This will increase your revenue not only from the sale of coffee but also from any other impulse purchases they make while inside your convenience store.
Experience increased check averages, margins, and transactions. As the profit margin on fuel sales becomes tighter every day, sales of non-fuel items such as coffee can really help boost your bottom line.
Enjoy improved customer satisfaction. Fulfilling your customers' many needs in just one stop is enormously beneficial to the consumer and will keep them coming back to you.
Offering a premium coffee service is a great way to provide greater convenience to your customers and increase your business's revenues.